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Social Media for Medical Professionals

Social Media for Medical Professionals

Social media is a great way for healthcare professionals to engage with patients, gain credibility, and increase visibility among their specific target audience. But when establishing an online presence, providers must understand the risks along with the benefits. If you can get the balance right, there are plenty of rewards in the form of greater… [Read More]

Social Media for Authors

Social Media for Authors

If you’re an author and want to get noticed, there are a few tools you’ll need in your toolbox: a paper, a pen, and a social media presence. Authors have an unprecedented opportunity to reach the masses on a personal level and maybe even pique the interest of a publisher via social media. We’ll take… [Read More]

Top Facebook Pages to Inspire Your Marketing

Top FB Facebook Pages for marketing inspiration

Facebook is a major player, if not THE player in the social networking game. When it comes to business, Facebook Pages provide a place for companies to publish content, advertise, and get feedback and comments from fans. Pages allow for a myriad of opportunities to connect, share and inspire the network’s billions of users. Here,… [Read More]

What’s the Best Time of Day to Post on Social Media?

Best time of day to post on social media

By now, we all know the importance of a solid social media presence and posting relevant, carefully curated content. But something just as important could be exactly when you are choosing to share this content. While there is no way of pinpointing a PRECISE time that is perfect for everyone, there IS plenty of research… [Read More]

Which Social Media Platform Should I Spend Time On?

How to choose the right social media platform

Does this sound like your schedule? Do you spend your days floundering around the various social networks posting, commenting, sharing, and liking? How are entrepreneurs supposed to get any actual work done if they are spending every waking moment on social media? We can’t. Just like with traditional advertising, you get better results when you… [Read More]

What You Need to Know About Facebook’s Messenger Bots

Closeup image of a male hand holding smartphone

When Mark Zuckerberg has a message, we listen. According to the godfather of social media, users are sending almost 60 billion messages a day via Facebook Messenger and WhatsApp (both apps owned by Facebook). At this years F8 summit, he unveiled a plan to move the app beyond just chatting with friends. Why messaging? Facebook… [Read More]

Five Simple Hacks to Kickstart a Social Media Campaign


So, you want to increase likes on your Facebook business page? Maybe rack up a few more Twitter followers? Your goal with every post should be to attract new fans and followers, but not just anyone. You want your audience genuinely interested and engaged with your brand. Below, we’ve come up with five simple hacks… [Read More]

How Does Social Media Help SEO?


Social media has changed the way we discover and share content. And yet we still rely heavily on search engines like Google, Yahoo, and Bing when we are hunting for information. Because social media has become one of the factors taken into account when information is indexed, it’s extremely helpful to know how it impacts… [Read More]

Important Social Media Updates That Will Affect Your Business

social updates

  Recent Instagram updates, new Facebook features, varying Twitter timelines… Social platforms seem to change guidelines, add features, and make renovations practically every day. While some updates may go unnoticed, others hit you in the face and necessitate a complete overhaul in your daily habits. And then there are new improvements that could make your… [Read More]

How To Post Effectively – the proven formula

posting formula

When I talk to entrepreneurs about growing their businesses on Social Media, the biggest challenge I hear is: “I just don’t know what to post. ” So I’m making is super-easy for you by sharing a proven content posting formula. And if you prefer to watch me explain the formula, check out the video below…. [Read More]